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Understanding today’s B2B Buyer’s Journey is Key to Winning in B2B Marketing - Mark Donnigan Interview Startup CMO

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By understanding and catering to the requirements of the buyer throughout the journey, B2B marketers can reduce sales cycle times and increase the chances of winning a sale. In today's busy company world, B2B companies are under increasing pressure to shorten their sales cycles and increase their win percentages. https://consultant-mark-donnigan86306.blogginaway.com/21876224/the-buyer-s-journey-and-marketing-virtual-cmo-mark-donnigan

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